:root{
  --negro:#0A0A0A;
  --negro-2:#141414;
  --negro-3:#1C1C1C;
  --amarillo:#FFC400;
  --blanco:#FFFFFF;
  --humo:#9A9A9A;
  --humo-2:#6E6E6E;
  --linea:#2A2A2A;
  --display:'Archivo',system-ui,sans-serif;
  --body:'Inter',system-ui,sans-serif;
  --mono:'Space Mono',ui-monospace,monospace;
  --maxw:1180px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  background:var(--negro);color:var(--blanco);font-family:var(--body);
  line-height:1.6;-webkit-font-smoothing:antialiased;overflow-x:hidden;
}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
body::after{
  content:"";position:fixed;inset:0;pointer-events:none;z-index:9999;
  opacity:.035;mix-blend-mode:screen;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='120' height='120'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}

/* slate / eyebrow */
.slate{font-family:var(--mono);font-size:.72rem;letter-spacing:.22em;text-transform:uppercase;
  color:var(--humo);display:inline-flex;align-items:center;gap:.6rem;}
.slate .rec{width:8px;height:8px;border-radius:50%;background:var(--amarillo);
  box-shadow:0 0 0 0 rgba(255,196,0,.7);animation:rec 2s infinite;}
@keyframes rec{0%{box-shadow:0 0 0 0 rgba(255,196,0,.6)}70%{box-shadow:0 0 0 7px rgba(255,196,0,0)}100%{box-shadow:0 0 0 0 rgba(255,196,0,0)}}
.slate .code{color:var(--amarillo)}

/* NAV */
header.nav{position:sticky;top:0;z-index:100;background:rgba(10,10,10,.72);
  backdrop-filter:blur(12px);border-bottom:1px solid var(--linea);}
.nav-in{display:flex;align-items:center;justify-content:space-between;height:70px}
.brand{display:flex;align-items:center;gap:12px}
.brand img{height:30px;width:auto}
.nav-links{display:flex;align-items:center;gap:34px}
.nav-links a{font-size:.82rem;letter-spacing:.02em;color:var(--humo);transition:color .2s}
.nav-links a:hover{color:var(--blanco)}
.btn{font-family:var(--body);font-weight:600;font-size:.85rem;padding:.7rem 1.3rem;border-radius:100px;
  display:inline-flex;align-items:center;gap:.5rem;transition:transform .15s ease,background .2s,color .2s,box-shadow .2s;
  cursor:pointer;border:0;white-space:nowrap;}
.btn-wa{background:var(--amarillo);color:#111}
.btn-wa:hover{transform:translateY(-2px);box-shadow:0 10px 30px -8px rgba(255,196,0,.5)}
.btn-ghost{background:transparent;color:var(--blanco);border:1px solid var(--linea)}
.btn-ghost:hover{border-color:var(--blanco);transform:translateY(-2px)}
.menu-toggle{display:none;background:none;border:0;color:#fff;font-size:1.6rem;cursor:pointer}

/* HERO (home) */
.hero{position:relative;padding:104px 0 68px;overflow:hidden}
.hero-grid{position:relative;z-index:2}
.hero h1{font-family:var(--display);font-weight:900;font-size:clamp(2.9rem,9vw,6.6rem);
  line-height:.94;letter-spacing:-.01em;text-transform:uppercase;margin:26px 0 22px;}
.hero h1 .y{color:var(--amarillo)}
.hero .lead{font-size:clamp(1.05rem,2.2vw,1.28rem);color:var(--humo);max-width:620px;font-weight:400}
.hero-cta{display:flex;gap:14px;margin-top:34px;flex-wrap:wrap}
.hero-cta .btn{font-size:.95rem;padding:.9rem 1.6rem}
.filmrail{display:flex;gap:12px;margin-top:56px;opacity:.5}
.filmrail span{width:26px;height:34px;border-radius:5px;background:var(--negro-3);border:1px solid var(--linea);flex:0 0 auto}
.hero-glow{position:absolute;z-index:1;top:-160px;right:-160px;width:640px;height:640px;border-radius:50%;
  background:radial-gradient(circle,rgba(255,196,0,.14),transparent 62%);pointer-events:none;}

/* REEL */
.reel{padding:22px 0 90px}
.reel-frame{position:relative;margin-top:22px;aspect-ratio:16/9;border-radius:14px;overflow:hidden;
  background:repeating-linear-gradient(180deg,transparent 0 44px,rgba(255,255,255,.02) 44px 46px),linear-gradient(135deg,#171717,#0d0d0d);
  border:1px solid var(--linea);display:flex;align-items:center;justify-content:center;cursor:pointer;transition:border-color .25s;}
.reel-frame:hover{border-color:var(--amarillo)}
.reel-frame .play{width:88px;height:88px;border-radius:50%;background:var(--amarillo);display:grid;place-items:center;transition:transform .2s}
.reel-frame:hover .play{transform:scale(1.08)}
.reel-frame .play svg{width:34px;height:34px;margin-left:5px}
.reel-tc{position:absolute;bottom:16px;left:18px;font-family:var(--mono);font-size:.72rem;color:var(--humo);letter-spacing:.12em}
.reel-tc b{color:var(--amarillo);font-weight:700}
.reel-note{position:absolute;top:16px;right:18px;font-family:var(--mono);font-size:.66rem;color:var(--humo-2);letter-spacing:.14em;text-transform:uppercase}

/* section base */
section{padding:90px 0}
.sec-head{margin-bottom:52px;max-width:720px}
.sec-head h2{font-family:var(--display);font-weight:800;font-size:clamp(1.9rem,4.4vw,3rem);
  line-height:1.02;text-transform:uppercase;letter-spacing:-.01em;margin:18px 0 0;}

/* diferencial */
.diff{border-top:1px solid var(--linea);border-bottom:1px solid var(--linea);background:var(--negro-2)}
.diff p{font-family:var(--display);font-weight:700;font-size:clamp(1.4rem,3.6vw,2.5rem);line-height:1.18;max-width:940px;letter-spacing:-.005em}
.diff p em{color:var(--amarillo);font-style:normal}
.diff .sub{font-family:var(--body);font-weight:400;font-size:1.05rem;color:var(--humo);margin-top:22px;max-width:640px;line-height:1.6}

/* servicios */
.svc-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:20px}
.svc{background:var(--negro-2);border:1px solid var(--linea);border-radius:14px;padding:34px 30px;
  transition:transform .2s ease,border-color .2s,background .2s;display:block;}
.svc:hover{transform:translateY(-4px);border-color:var(--amarillo);background:var(--negro-3)}
.svc .tag{font-family:var(--mono);font-size:.68rem;letter-spacing:.2em;color:var(--amarillo);text-transform:uppercase}
.svc h3{font-family:var(--display);font-weight:800;font-size:1.32rem;margin:14px 0 10px;line-height:1.1}
.svc p{color:var(--humo);font-size:.98rem}
.svc .more{display:inline-block;margin-top:16px;font-family:var(--mono);font-size:.72rem;letter-spacing:.12em;
  text-transform:uppercase;color:var(--amarillo);transition:transform .2s}
.svc:hover .more{transform:translateX(4px)}

/* banner de servicio aliado (consultoría) dentro de #servicios */
.ally-cta{margin-top:20px;background:linear-gradient(135deg,#1f1a05,#141414);
  border:1px solid var(--amarillo);border-radius:14px;padding:30px 34px;
  display:flex;align-items:center;justify-content:space-between;gap:24px;flex-wrap:wrap;
  transition:transform .2s ease,box-shadow .2s;}
.ally-cta:hover{transform:translateY(-3px);box-shadow:0 16px 40px -18px rgba(255,196,0,.4)}
.ally-cta .tag{font-family:var(--mono);font-size:.68rem;letter-spacing:.2em;color:var(--amarillo);text-transform:uppercase}
.ally-cta h3{font-family:var(--display);font-weight:800;font-size:clamp(1.3rem,3vw,1.8rem);margin:8px 0 6px;line-height:1.08}
.ally-cta p{color:var(--humo);font-size:.96rem;max-width:520px}
.ally-cta .go{font-family:var(--body);font-weight:600;background:var(--amarillo);color:#111;
  padding:.85rem 1.5rem;border-radius:100px;white-space:nowrap;transition:transform .15s}
.ally-cta:hover .go{transform:translateX(3px)}

/* casos */
.case-grid{display:grid;grid-template-columns:1.2fr 1fr;gap:20px}
.case{background:var(--negro-2);border:1px solid var(--linea);border-radius:14px;padding:36px 34px;display:flex;flex-direction:column}
.case .who{font-family:var(--mono);font-size:.72rem;letter-spacing:.16em;color:var(--humo);text-transform:uppercase}
.case h3{font-family:var(--display);font-weight:800;font-size:1.5rem;margin:12px 0 12px}
.case p{color:var(--humo);font-size:1rem}
.bignum{font-family:var(--display);font-weight:900;font-size:clamp(3.4rem,8vw,5.4rem);line-height:1;color:var(--amarillo);letter-spacing:-.02em}
.case.metric{justify-content:center;background:linear-gradient(150deg,#1a1a1a,#0e0e0e)}
.case.metric .lbl{color:var(--blanco);font-size:1.05rem;margin-top:8px;max-width:260px}
.case.placeholder{border-style:dashed;background:transparent}
.case.placeholder .who{color:var(--humo-2)}
.case.placeholder p{color:var(--humo-2)}

/* clientes */
.clients{border-top:1px solid var(--linea);background:var(--negro-2);overflow:hidden}
.marquee{display:flex;gap:0;white-space:nowrap;overflow:hidden;position:relative;
  -webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);
          mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);}
.marquee-track{display:flex;align-items:center;animation:scroll 34s linear infinite;flex:0 0 auto}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee-track span{font-family:var(--display);font-weight:700;font-size:1.5rem;color:var(--humo);padding:0 34px;letter-spacing:.01em;transition:color .2s}
.marquee-track span:hover{color:var(--blanco)}
.marquee-track .dot{color:var(--amarillo);padding:0;font-size:1rem}
@keyframes scroll{from{transform:translateX(0)}to{transform:translateX(-50%)}}

/* contacto + form */
.contact{background:var(--negro)}
.contact-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
.contact h2{font-family:var(--display);font-weight:900;font-size:clamp(2rem,5vw,3.2rem);text-transform:uppercase;line-height:1;margin-bottom:22px}
.contact .who{font-style:italic;font-weight:600;color:var(--amarillo);margin-bottom:26px}
.contact .line{display:flex;flex-direction:column;gap:2px;margin-bottom:20px}
.contact .line .k{font-family:var(--mono);font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--humo-2)}
.contact .line .v{font-size:1.12rem;font-weight:500}
.contact .line a.v:hover{color:var(--amarillo)}
.contact .wa-big{margin-top:14px}
.contact .wa-big .btn-wa{padding:1rem 1.8rem;font-size:1rem}
form{background:var(--negro-2);border:1px solid var(--linea);border-radius:14px;padding:30px}
form .field{margin-bottom:16px}
form label{display:block;font-family:var(--mono);font-size:.66rem;letter-spacing:.14em;text-transform:uppercase;color:var(--humo);margin-bottom:7px}
form input,form textarea{width:100%;background:var(--negro);border:1px solid var(--linea);border-radius:8px;padding:.8rem .9rem;color:#fff;font-family:var(--body);font-size:.95rem;transition:border-color .2s}
form input:focus,form textarea:focus{outline:none;border-color:var(--amarillo)}
form textarea{resize:vertical;min-height:96px}
form button{width:100%;justify-content:center;margin-top:6px}
.form-hp{position:absolute;left:-9999px}
.form-ok{color:var(--amarillo);font-family:var(--mono);font-size:.82rem;letter-spacing:.02em;margin-top:14px;text-align:center}

/* footer */
footer{border-top:1px solid var(--linea);padding:44px 0;background:var(--negro)}
.foot-in{display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap}
.foot-in .brand img{height:26px}
footer .tag{font-family:var(--mono);font-size:.72rem;letter-spacing:.1em;color:var(--humo-2)}
footer .tag a{color:var(--humo)}
footer .tag a:hover{color:var(--amarillo)}

/* reveal + focus */
.reveal{opacity:0;transform:translateY(24px);transition:opacity .7s ease,transform .7s ease}
.reveal.in{opacity:1;transform:none}
a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible{outline:2px solid var(--amarillo);outline-offset:3px;border-radius:4px}

/* ===== INTERIOR PAGES ===== */
.backlink{display:inline-flex;align-items:center;gap:.5rem;font-family:var(--mono);font-size:.72rem;
  letter-spacing:.12em;text-transform:uppercase;color:var(--humo);margin-bottom:26px;transition:color .2s}
.backlink:hover{color:var(--amarillo)}
.ihero{position:relative;padding:80px 0 48px;overflow:hidden;border-bottom:1px solid var(--linea)}
.ihero .glow{position:absolute;z-index:1;top:-180px;right:-140px;width:600px;height:600px;border-radius:50%;
  background:radial-gradient(circle,rgba(255,196,0,.12),transparent 62%);pointer-events:none}
.ihero .in{position:relative;z-index:2}
.ihero h1{font-family:var(--display);font-weight:900;font-size:clamp(2.4rem,6.5vw,4.4rem);line-height:.98;
  text-transform:uppercase;letter-spacing:-.01em;margin:20px 0 20px;max-width:14ch}
.ihero h1 .y{color:var(--amarillo)}
.ihero .lead{font-size:clamp(1.05rem,2.2vw,1.3rem);color:var(--humo);max-width:640px}
.ihero .badge{display:inline-flex;align-items:center;gap:.5rem;margin-top:22px;font-family:var(--mono);
  font-size:.66rem;letter-spacing:.16em;text-transform:uppercase;color:#111;background:var(--amarillo);
  border-radius:100px;padding:.42rem .9rem;font-weight:700}

/* prose */
.prose{max-width:720px}
.prose p{color:var(--humo);font-size:1.08rem;line-height:1.75;margin-bottom:20px}
.prose p strong{color:var(--blanco);font-weight:600}

/* includes / feature list */
.includes{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;margin-top:8px}
.inc{background:var(--negro-2);border:1px solid var(--linea);border-radius:12px;padding:22px 22px;transition:border-color .2s,transform .2s}
.inc:hover{border-color:var(--amarillo);transform:translateY(-3px)}
.inc .chk{color:var(--amarillo);font-family:var(--mono);font-weight:700;font-size:.9rem}
.inc h4{font-family:var(--display);font-weight:800;font-size:1.08rem;margin:8px 0 6px;line-height:1.14}
.inc p{color:var(--humo);font-size:.94rem}

/* proceso / steps */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:26px}
.step{background:var(--negro-3);border:1px solid var(--linea);border-radius:14px;padding:26px 22px;transition:transform .2s ease,border-color .2s}
.step:hover{transform:translateY(-4px);border-color:var(--amarillo)}
.step .n{font-family:var(--mono);font-weight:700;font-size:.8rem;letter-spacing:.12em;color:var(--amarillo)}
.step h4{font-family:var(--display);font-weight:800;font-size:1.12rem;margin:12px 0 9px;line-height:1.12}
.step p{color:var(--humo);font-size:.92rem}

/* pain (consultoría) */
.pain{font-family:var(--display);font-weight:700;font-size:clamp(1.3rem,3.2vw,2.1rem);line-height:1.18;letter-spacing:-.005em;max-width:900px}
.pain em{color:var(--amarillo);font-style:normal}
.pain .sub{font-family:var(--body);font-weight:400;font-size:1.05rem;color:var(--humo);margin-top:20px;max-width:640px;line-height:1.6}

/* sobre mí */
.about-c{display:grid;grid-template-columns:.8fr 1.2fr;gap:40px;align-items:start}
.portrait{width:100%;border-radius:16px;border:1px solid var(--linea);
  object-fit:cover;object-position:50% 18%;max-height:540px;display:block}
.about-right{display:flex;flex-direction:column;gap:24px}
.about-c .bio{color:var(--humo);font-size:1.06rem;line-height:1.7}
.about-c .bio strong{color:var(--blanco);font-weight:600}
.about-c .facts{background:var(--negro-3);border:1px solid var(--linea);border-radius:14px;padding:26px 24px}
.about-c .facts .k{font-family:var(--mono);font-size:.66rem;letter-spacing:.14em;text-transform:uppercase;color:var(--humo-2);margin-bottom:4px}
.about-c .facts .v{font-size:1rem;font-weight:500;margin-bottom:18px}
.about-c .facts .v:last-child{margin-bottom:0}

/* vcontact */
.vcontact{background:var(--negro-3);border:1px solid var(--linea);border-radius:16px;padding:38px 34px}
.vcontact h3{font-family:var(--display);font-weight:900;text-transform:uppercase;font-size:clamp(1.6rem,4vw,2.4rem);line-height:1;margin:14px 0 12px}
.vcontact p{color:var(--humo);max-width:560px;margin-bottom:24px}
.vcontact .ch{display:flex;gap:14px;flex-wrap:wrap}
.vcontact .meta{margin-top:22px;display:flex;gap:28px;flex-wrap:wrap}
.vcontact .meta .k{font-family:var(--mono);font-size:.66rem;letter-spacing:.14em;text-transform:uppercase;color:var(--humo-2)}
.vcontact .meta .v{font-size:1rem;font-weight:500}
.vcontact .meta a.v:hover{color:var(--amarillo)}

/* cta band + crosslinks (service pages) */
.cta-band{background:var(--negro-2);border-top:1px solid var(--linea);border-bottom:1px solid var(--linea)}
.cta-band .in{display:flex;align-items:center;justify-content:space-between;gap:26px;flex-wrap:wrap}
.cta-band h2{font-family:var(--display);font-weight:900;text-transform:uppercase;font-size:clamp(1.6rem,4vw,2.6rem);line-height:1}
.cta-band p{color:var(--humo);margin-top:10px;max-width:520px}
.crosslinks{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:10px}
.xl{background:var(--negro-2);border:1px solid var(--linea);border-radius:12px;padding:22px;transition:border-color .2s,transform .2s}
.xl:hover{border-color:var(--amarillo);transform:translateY(-3px)}
.xl .tag{font-family:var(--mono);font-size:.64rem;letter-spacing:.2em;color:var(--amarillo);text-transform:uppercase}
.xl h4{font-family:var(--display);font-weight:800;font-size:1.05rem;margin-top:8px;line-height:1.14}

/* responsive */
@media(max-width:860px){
  .nav-links{position:fixed;inset:70px 0 auto 0;flex-direction:column;gap:0;background:var(--negro);
    border-bottom:1px solid var(--linea);padding:10px 0;transform:translateY(-140%);transition:transform .3s ease;}
  .nav-links.open{transform:none}
  .nav-links a{padding:14px 28px;width:100%;font-size:1rem}
  .nav-links .btn{margin:12px 28px}
  .menu-toggle{display:block}
  .svc-grid,.case-grid,.contact-grid,.includes,.about-c{grid-template-columns:1fr}
  .contact-grid{gap:40px}
  .steps{grid-template-columns:1fr 1fr}
  .crosslinks{grid-template-columns:1fr}
  section{padding:66px 0}
  .hero{padding:64px 0 48px}
  .ally-cta{flex-direction:column;align-items:flex-start}
  .filmrail span:nth-child(n+8){display:none}
}
@media(max-width:520px){.steps{grid-template-columns:1fr}}
@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}html{scroll-behavior:auto}.reveal{opacity:1;transform:none}}

/* ===== DE AQUÍ NACE ACERVO (Crearte) ===== */
.origen{background:linear-gradient(135deg,#151210,#0d0d0d);border-top:1px solid var(--linea)}
.origen h2{font-family:var(--display);font-weight:800;font-size:clamp(1.7rem,4vw,2.6rem);text-transform:uppercase;letter-spacing:-.01em;margin:16px 0 16px}
.origen p{color:var(--humo);max-width:62ch;font-size:1.05rem;line-height:1.7;margin-bottom:26px}
.origen p strong{color:#fff;font-weight:600}

/* ===== TEMA VERDE · solo página de consultoría ===== */
.theme-verde{
  --amarillo:#1FA98A;      /* acento verde-esmeralda: textos, enlaces, bordes, botones */
  --negro:#07130F;
  --negro-2:#0B1B16;
  --negro-3:#10241D;
  --crema:#F1E3C6;
}
.theme-verde .ihero .glow{background:radial-gradient(circle,rgba(31,169,138,.16),transparent 62%)}
.theme-verde .btn-wa:hover{box-shadow:0 10px 30px -8px rgba(31,169,138,.5)}
.theme-verde .svc .tag,.theme-verde .step .n{color:#C9A24B}   /* guiño oro/café */
.theme-verde .vcontact{background:#013927;border-color:#125A41}
.theme-verde .vcontact p{color:#E7DCC4}
.theme-verde .vcontact .meta .v{color:#F1E3C6}